Useful Expert Advise for Successful eCommerce Product Design

A Conversation with Will Chen, Founder of
It was refreshing to talk to Will Chen about his holistic approach to creating quality products for his eCommerce venture. He brings a very solid approach and one that is very focused around the company mission, mantra (Whatever you want to call it!). He is a focused and driven individual who everyone can learn from, especially when it comes to creating products to sell in the eCommerce space. At the heart of it he follows four basic principles and applies a holistic approach to creating products of QUALITY! Doing so has allowed his business to carve out its own unique place in the eCommerce world, and more specifically the world of luxury dog beds and premium toy products.


Links from the Cast:
Website: PLAY – Pet Lifestyle And You.
Twitter: @petplaysf

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About Branden Moskwa

He is the co-founder of calls him remarkably innovative. IBM says he is one of the industry's brightest minds, and SAP refers to him as one of the industry's top players. Branden has been quoted by and CDW and his company was recognized for being one of the top 5 most innovative companies by SBBC.